Welcome to Affinity Counseling Services

We're Here to Listen

Who We Are


Our Philosophy

 At Affinity Counseling Services we believe counseling should be a place where you can feel relaxed, comfortable and safe.  This is the atmosphere we strive to create.

Our goal is to provide an environment where we develop an insight into, and understanding of your current situation.

This allows for change to occur, freeing you to enjoy all the good things life has to offer. 


Our Treatment Focus

 We promise to be there for you every step of your journey. Our goal is to help you grow from your struggles, heal from your pain, and move forward to where you want to be in your life.   Through a combination of various counseling approaches such as cognitive behavior therapy, talk therapy, insight development and play therapy for children, we provide an opportunity to face your difficulties constructively, confidently and without judgment. 



Lori Tonti  LCSW is the founder and owner of Affinity Counseling Services. 

A Clinical Social Worker Licensed by the State of New Jersey, her with over thirty five years as a Social Worker. Her experience includes 20 years as a Case Manager for children with complex medical needs and developmental disabilities, a School Social Worker, and a Therapist in Group Practice. 

From these experiences she has acquired a deep understanding of and empathy for a diverse population.

Our Therapy

Services Provided


Individual Therapy for Adults, Teens and Children 6 years of age and older

Obsessive Compulsive Disorder


Obsessive Compulsive Disorder (OCD) is a mental health disorder that affects people of all ages  and occurs when a person gets caught in a cycle of obsessions and rituals Obsessions are unwanted, intrusive thoughts that trigger intensely distressing feelings. Rituals are behaviors an individual does in to attempt to get rid of the thoughts decrease his or her distress.  

OCD requires a specific type of treatment called CBT/ERP .

Our practice has advanced training and certification in the treatment of OCD utilizing CBT/ERP for both children and adults


What to Expect


    At Affinity Counseling we focus on how we can help you learn the tools needed to live a happy and fulfilled life. Our treatment areas include

Depression, Anxiety , Obsessive Compulsive Disorder, Life Changes and Parenting Challenges


We have a dedicate children's play therapy room and utilize a play therapy approach to the treatment of children 

New Patients


Please call the office to discuss becoming a patient!

Call: (732) 280-3788

New Patients:  In order to make sure I am the best therapist to meet your individual needs, please call the office prior to registering online as a new patient. Once we speak , new patients may then register online at the link below.

Link to our new patient data base click below



We are in network with many insurance companies including Horizon, Cigna, Aetna, Amerihealth, Medicare and Tricare. Please check with your insurance company regarding your specific coverage.

Contact Us

We're Here for You

Please contact us with questions.

Affinity Counseling Services LLC

1516 New Jersey Highway 138 suite2B, Belmar, New Jersey 07719, United States

(732) 280-3788 ltonti@affinitycs.com


Mon-Thur: 10:00 am - 7:00 pm By appointment only.

Friday By appointment only

Saturday and Sunday: Closed

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Close to the Parkway, Route 18, Hwy. 34 & 35
On Route 138 West  The 3rd Professional driveway past Marconi Road